Proven in operation

Selected Work

We run commercial operations, and we are measured on the result

Two engagements where Lambda took over customer value management, pricing and offers as a managed service.

Retail Managed service

CVM, pricing and offers for a US online retailer

A US online home-furnishings retailer

We run customer value management, pricing, offer strategy, analytics and AI for the retailer, day to day. Weekly web sales were running 30% below the year before when we reset list prices, launched bundle offers with matched add-ons, and moved paid media to marginal return.

+50%

quarterly web sales, year on year

+16%

average order value

+19%

sales per ad dollar, at flat ad spend

Telecom Managed service

Running CVM and the retention call center for an operator

A telecom operator in KSA

We run offer strategy, pricing and CVM operations for the consumer base, and manage the telesales and retention teams in the call center. Data and AI sit underneath: hourly and daily performance reporting, live coaching, and an auto dialer. Conversion held steady while the discount on most renewal offers was halved.

monthly contracts

calls per agent per day

2.5x

agent occupancy

+22%

productive hours per agent

Client names are withheld. Results are shown as relative changes to protect client confidentiality.